Tinder Campaign for Men's Health Month

If you don't know tinder, you are in a relationship or you value character over physical appearance. Joking apart, tinder is a dating app with 4.2m daily users what makes it the 17th most popular app on facebook. How does it work? You swipe through pictures and mark them as 'hot' or 'not'. When two people mark each other 'hot' a chat opens.

Creatives have made up Nicole a fake profile. She knows how to sext (dirty texting) and educates men about preventable men's health problems like testicular cancer and directs them to menshealthmonth.org.